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{"id":90,"date":"2014-03-10T22:48:00","date_gmt":"2014-03-10T22:48:00","guid":{"rendered":"http:\/\/sublimeweb.com.br\/?page_id=90"},"modified":"2015-08-14T12:02:43","modified_gmt":"2015-08-14T12:02:43","slug":"link-patrocinado","status":"publish","type":"page","link":"https:\/\/sublimeweb.com.br\/pagina-exemplo\/link-patrocinado\/","title":{"rendered":"Link Patrocinado"},"content":{"rendered":"[vc_row][vc_column width=”2\/3″][vc_column_text]<\/p>\n
O que \u00e9 Link Patrocinado?<\/h1>\n
O Link Patrocinado \u00e9 um servi\u00e7o pago oferecido pelas ferramentas de busca, como Google, Yahoo, UOL, entre outros.\u00a0Nesse tipo de servi\u00e7o as empresas pagam um valor espec\u00edfico pelo clique de cada palavra-chave do seu neg\u00f3cio.
\nQUAL A DIFEREN\u00c7A ENTRE LINKS PAGOS E N\u00c3O PAGOS?<\/p>\n
O resultado natural n\u00e3o \u00e9 pago e \u00e9 baseado em diversos crit\u00e9rios utilizados pelos mecanismos de busca e estudados por ag\u00eancias de SEO. Esses crit\u00e9rios n\u00e3o garantem que seu site ficar\u00e1 nas primeiras posi\u00e7\u00f5es e nem na primeira p\u00e1gina. Por esse motivo, caso o seu site se encontre apenas em resultados naturais, ele poder\u00e1 aparecer em p\u00e1ginas que estejam muito afastadas da primeira e isso acarretar\u00e1 um n\u00famero menor de visitas ao site.<\/p>\n
Por este motivo, \u00e9 importante a contrata\u00e7\u00e3o de uma empresa especializada para otimizar os resultados da busca org\u00e2nica. Em m\u00e9dia, para um site bem otimizado, o tr\u00e1fego de visitantes da busca n\u00e3o paga\u00a0chega a at\u00e9 50% dos acessos ao site<\/strong>.<\/p>\nO Link Patrocinado \u00e9 pago atrav\u00e9s do sistema CPC (o anunciante paga apenas pelo clique no seu an\u00fancio) e posiciona seu site de maneira privilegiada. As campanhas de Link Patrocinado aparecem em um ret\u00e2ngulo destacado acima dos resultados naturais e na lateral direita do site de busca. O anunciante faz uma campanha de acordo com o seu or\u00e7amento dispon\u00edvel e consegue medir o retorno\u00a0obtido atrav\u00e9s da campanha de Link Patrocinado. Al\u00e9m disso, atinge o seu target em um momento muito favor\u00e1vel, ou seja, quando o mesmo est\u00e1 procurando por um assunto relacionado ao site\/produto do cliente.<\/p>\n
ALGUNS N\u00daMEROS<\/strong><\/p>\nLink Patrocinado \u00e9 um investimento 100% garantido em retorno de visitas, pois o pagamento s\u00f3 \u00e9 feito ap\u00f3s o clique e n\u00e3o por visualiza\u00e7\u00e3o.<\/p>\n
\n- \u00a0100% dos usu\u00e1rios usam ferramentas de busca;<\/li>\n
- \u00a030 bilh\u00f5es de buscas s\u00e3o feitas mensalmente na internet;<\/li>\n
- \u00a085% dos usu\u00e1rios encontram o que precisam na Web via sites de busca;<\/li>\n
- \u00a080% dos internautas n\u00e3o v\u00e3o para a segunda p\u00e1gina dos resultados da busca;<\/li>\n
- \u00a030% dos internautas clicam nos Links Patrocinados.<\/li>\n<\/ul>\n
POR QUE FUNCIONA FAZER LINK PATROCINADO?<\/strong><\/p>\nFormato de m\u00eddia qualificada e nada invasivo, pois \u00e9 o usu\u00e1rio que pesquisa por produtos e servi\u00e7os que ele tem interesse naquele momento.<\/p>\n
\n- \u00a0Resultados eficientes: anunciante s\u00f3 paga quando o internauta clica no an\u00fancio e entra no site de sua empresa;<\/li>\n
- \u00a0O anunciante vai estar sempre bem posicionado, devido a administra\u00e7\u00e3o di\u00e1ria;<\/li>\n
- \u00a0Quem tem maior verba total n\u00e3o tem vantagem;<\/li>\n
- \u00a0Aumenta a audi\u00eancia do site de forma qualificada;<\/li>\n
- \u00a0Fortalece sua marca na internet;<\/li>\n
- \u00a0Resultados a curto prazo;<\/li>\n
- \u00a0Resultados 100% mensur\u00e1veis.<\/li>\n<\/ul>\n
PARA QUEM E PARA QUE SERVE OS LINKS PATROCINADOS?<\/strong><\/p>\nPara lojas virtuais, lojas f\u00edsicas, ind\u00fastria e servi\u00e7os. Serve para aumentar o n\u00famero de cadastros, vendas, inscri\u00e7\u00f5es, fortalecimento da marca, lead com baixo custo por aquisi\u00e7\u00e3o e principalmente para quem busca resultados em curto prazo.<\/p>\n
POR QUE CONTRATAR A SUBLIME WEB\u00a0PARA ADMINISTRAR AS CAMPANHAS DE LINKS PATROCINADOS?<\/strong><\/p>\n <\/p>\n
\n- \u00a0<\/strong>Equipe de analistas especialistas em Links Patrocinados.<\/li>\n
- \u00a0Nossa administra\u00e7\u00e3o vai al\u00e9m dos Links Patrocinados. Integramosas campanhas com o Google Analytics e Google Insight, analisando taxa de rejei\u00e7\u00e3o e tempo de perman\u00eancia por p\u00e1gina. Tamb\u00e9m planejamos a\u00e7\u00f5es futuras, buscando SEMPRE os melhores resultados;<\/li>\n
- \u00a0Relat\u00f3rios personalizados sob demanda, com periodicidade mensal, quinzenal, semanal ou di\u00e1ria, de acordo com necessidade da empresa;<\/li>\n
- \u00a0An\u00e1lise dos resultados e sugest\u00f5es de melhoria cont\u00ednua;<\/li>\n
- \u00a0Integra\u00e7\u00e3o\u00a0do Analytics com as ferramentas de publicidade (Google Adwords, Yahoo, Atlas, entre outras).<\/li>\n<\/ul>\n
<\/h1>\n
[\/vc_column_text][\/vc_column][vc_column width=”1\/3″][vc_column_text]Os investimentos em links patrocinados s\u00e3o flex\u00edveis para se adequar \u00e0 sua realidade. Acompanhando essa flexibilidade, cobramos nossos honor\u00e1rios proporcionalmente ao investimento de m\u00eddia.
\nsaiba mais:[\/vc_column_text]\n